Sustainability

Jaguar, a quintessential British car manufacturer, is embarking on a transformative journey towards an all-electric future, encapsulated by a rebranding strategy unveiled recently. This includes the introduction of a modernised logo, new marketing slogans, and the phased cessation of traditional car sales in the UK, as part of their long-term 'Reimagine' strategy aimed at establishing Jaguar as an ultra-luxury electric vehicle brand by 2025. The first electric model is anticipated in 2026. Additionally, the brand's ongoing legacy is highlighted by the upcoming auction of a classic 1967 Jaguar owned by Madonna.

Nike has recently showcased an array of innovative footwear at various events, highlighting its dedication to sneaker culture and cutting-edge design. Among the highlights is the introduction of the Air Max 1000, a revolutionary model constructed almost entirely through 3D printing, and upcoming colourways for the Air Max Plus. Additionally, Nike is focusing on accessibility with the launch of the Nike C1ty and promoting sustainability with the new Promina sneakers, made with 20% recycled materials, as the brand adapts to maintain its leading position in the competitive sneaker market.